I just can’t stop writing about infographics. They teach people, tell stories, and compel with powerful information—which is hard to do in today’s age of information overload. Since the majority of people learn things visually (I myself am certainly a visual learner), the subject is as topical as ever. Recently I’ve been presenting webinars on…
It’s the week after the Super Bowl and the internets have been slathered in commentary about Puppy Bowl X and Budweiser’s cute new Puppy Love commercial. Since I love my dogs (and all my animals!) so much – and I’m a sucker for the groups fighting for their welfare – this month’s topic is easy:…
This post is the second in a 2-part series on branding for nonprofit fundraising events. In Part 1, I discussed why events are a unique and critical component of a nonprofit’s brand, with tips for organizing a successful, well-branded fundraising event. In Part 2, I describe some uncommon (and common) fundraising event ideas. Charity…
This post is the first in a 2-part series on branding for nonprofit fundraising events. I discuss why events are a unique and critical component of a nonprofit’s brand, with tips for organizing a successful, well-branded fundraising event. Part 2, which will be out in October, covers out-of-the-box fundraising event ideas that are sure to…
It seems that, with all the focus on social media, multi-channel campaigns, mobile technology, etc., it’s important to not let slip to the back burner some key reminders of how your nonprofit website plays an anchor role in your nonprofit’s brand. In this post I explore what are some website-specific branding considerations? How does your nonprofit website support your brand *and* all the other online presence considerations?
Has this ever happened to you? Recently I decided to make last-minute reservations at a classy local restaurant with my husband. Thinking the fastest way to get their phone number would be to pull up their website on my mobile phone, I pulled up the site. But the number was not on the bottom of…
Food produced sustainably, it seems to me, is one of life’s primary elements. It all starts there. It is the basis of the health of the environment, my personal health, and for my family who eat the food I cook. Everything flows from health: physical energy, mental acuity, emotional balance.
This e-book of resources was provided to attendees of the webinar ‘Not Your Grandma’s Pie Chart’, presented in conjunction with nonprofitmarketingguide.com by Julia Reich on 11/14/12.
Take all that data you have and turn into something people will actually look at and understand.
In spite of your best efforts at getting the message out – from your website, to email, to print communications, to fund raising events – there may come a point when you realize your efforts could be more professional, accurate, resonant, or consistent. Then you know it’s time for a re-brand.
