I was hired by an award-winning creative graphic design agency in New Jersey this past year. Two of their clients – one a leading supplier of fiber-optic technology in the metro NYC area, the other a NJ-based non-profit behavioral healthcare provider – were going through big organizational changes. Both needed to clearly define and communicate…
Heading into the new year, I have two concerns: one professional, one personal. Call them resolutions, if you will: How can I continue to use large-scale visual note-taking to channel my passion for helping people enjoy meetings more, and increase the value clients receive when they hire me? Give me all the carbs: Flying in…
How to use the four principles of graphic design to create images that engage audiences and make your organization look good As a 20+-year professional veteran of the graphic design field – most often working with nonprofits – I believe an organization’s marketing materials need no, require good design. In my experience good graphic design has…
I love what these guys are doing with their Indy-centric podcast. It was an honor to be interviewed – listen in! We had a fun chat about my path to graphic recording… the best advice my brother ever gave me: don’t be afraid to get fired… being an Urban Park Ranger in NYC (and how I got…
2018 Innovation Issue: Visual outlines become more popular note-taking tool Originally published online June 1, 2018 by Lindsey Erdody “Drawing your notes: visual note-taking is a #businessinnovation”, claims the Indianapolis Business Journal > https://bit.ly/2xGyEZQ @juliareich @Indianapolisbiz “It’s better for your memory when you’re pairing an image with text.” @juliareich @Indianapolisbiz https://bit.ly/2xGyEZQ “Visual note-taking can work in nearly any industry and in…
Can you answer ‘yes’ to any of the following problem statements about your logo? My logo has too many colors and it’s difficult to see or make it look good on different backgrounds My logo has a complicated colorful gradient which is too expensive to reproduce My logo looks blurry when I try to print…
For 30 consecutive days during Nov–Dec 2017 I drew a minimal cat picture using a 9-in x 12-in sketchpad and a black sharpie. (It wasn’t always easy since I was looking at a small cell phone screen and usually had cats and a dog trying to climb all over me.) Then I posted the original photo +…
I was supposed to write a final paper for a grad school class, an elective, on Educational Leadership but took a risk and designed and wrote a graphic poster instead. The assignment was to read a scenario and respond as if I was a student in the principal preparation program. Which I am very much not – and the…
Exciting update to my grad school MFA (Master of Fine Arts) plans (see Why I decided to go back to school at age 48): I’ve enrolled in the NEW #designthinking for innovation and collaboration certificate program at Herron School of Art and Design in Indianapolis. Hopefully I’ll get a bunch of credits transferred to Indiana State University. With apologies to my ISU…
Experiments with #digitaldrawing continues. This time it’s #sketchnoting while listening to a 17-min. #TEDx talk in my studio. I used a #Wacom #Cintiq and #AdobeIllustrator. It was really hard to get the control I wanted from the pen, but it was fun to be able to move elements around and colorize stuff, which I can’t do…