This article originated from a webinar presented by Julia Reich for nonprofitmarketingguide.com, where attendees learned to elevate their knowledge of logo design, so they left knowing what makes a good logo and what makes a bad one.
This is Part 2 in a series of posts Julia Reich wrote for the nonprofitmarketingguide.com blog, about how to hire a graphic designer or design firm. 
Now, assuming you’ve found some likely candidates, how do you narrow down your choices? I cover what to look for in a design firm so you can pick one with a sensibility and methodology (and pricing) that’s a good match for you and your organization.
An Upstate NY organization had just gone through a strategic planning process, after which we were brought on board to re-design their logo.
(this article first appeared on Kivi’s Nonprofit Communications Blog on October 5, 2011. This is Part 1 in a series of posts that I will share on Kivi’s blog about how to hire a graphic designer or design firm.) …. If you’ve never worked with a designer before, the task can seem daunting. I’ll try […]
There’s a little game going around facebook right now where someone gives you a numerical year, and you write a post on what you were doing that year. This story is about 1990 – the summer of 1990, between my sophomore and junior years of college. I was 20 years old, more than half my […]
Join Business CENTS and Julia Reich, Principal of Julia Reich Design in this new workshop designed with Nonprofit organizations in mind! Business CENTS and Julia Reich, Principal of Julia Reich Design presented this new workshop on Wednesday, July 27, 2011, designed with Nonprofit organizations in mind. Our workshop objectives were to: • Learn what branding […]
The Challenge Our client, School Food FOCUS*, recently asked us to re-design this marketing piece. The reason for the re-design? They felt it was not adequately communicating the scope of what they do and who they do it for. Plus it’s just kind of homely. (By the way, I’ve eliminated non-essential text and graphics from […]
I was honored to be a guest post-er last week on Kivi’s Nonprofit Communications Blog. The title is Part II because Kivi had addressed the topic earlier in April, here. …… I met Julia Reich at the NTC conference (at the 501 Tech NYC Happy Hour to be exact) and being the nonprofit marketing geeks we […]
I’m taking a 12-week class called The Certified Networker, a program of The Referral Institute. Each week a small group of students – mostly solopreneurs like myself – meet in Ithaca to learn how to build our businesses by referral. I’m in the process of identifying my network (or ‘contact sphere’ of people who can […]
Dear JULIA, Your important contribution of PAELLA to the International Brotherhood of Handy Husbands (IBHH) helps us to do good work these holidays. With your generous sponsorship we have been able to maintain a historical rural American home. Here are some of the exciting recent projects we’ve completed: • fixing the fireplace insert fan • […]
