Join Business CENTS and Julia Reich, Principal of Julia Reich Design in this new workshop designed with Nonprofit organizations in mind! Business CENTS and Julia Reich, Principal of Julia Reich Design presented this new workshop on Wednesday, July 27, 2011, designed with Nonprofit organizations in mind. Our workshop objectives were to: • Learn what branding […]
The Challenge Our client, School Food FOCUS*, recently asked us to re-design this marketing piece. The reason for the re-design? They felt it was not adequately communicating the scope of what they do and who they do it for. Plus it’s just kind of homely. (By the way, I’ve eliminated non-essential text and graphics from […]
I was honored to be a guest post-er last week on Kivi’s Nonprofit Communications Blog. The title is Part II because Kivi had addressed the topic earlier in April, here. …… I met Julia Reich at the NTC conference (at the 501 Tech NYC Happy Hour to be exact) and being the nonprofit marketing geeks we […]
I’m taking a 12-week class called The Certified Networker, a program of The Referral Institute. Each week a small group of students – mostly solopreneurs like myself – meet in Ithaca to learn how to build our businesses by referral. I’m in the process of identifying my network (or ‘contact sphere’ of people who can […]
Dear JULIA, Your important contribution of PAELLA to the International Brotherhood of Handy Husbands (IBHH) helps us to do good work these holidays. With your generous sponsorship we have been able to maintain a historical rural American home. Here are some of the exciting recent projects we’ve completed: • fixing the fireplace insert fan • […]
I’m currently enrolled in a 12-week class called The Certified Networker, held by the Referral Institute of Ithaca. In the class, I am learning how to develop relationships with people and create a referral network, which will help me grow my business. Part of this work involves enhancing my business image by developing a marketing […]
I’ve got branding on the brain – because I’m in the midst of several branding projects and also because I gave a workshop last night on the topic at Alternatives Federal Credit Union in Ithaca, NY. Here’s a short excerpt from that talk. …. If you are in the process of working with a design […]
Negotiating financial discussions with clients is rarely fun, and often fraught with difficulty. I tend to overthink how I phrase these kinds of interactions. Recently I had a conversation with a production artist who is interested in doing work for my firm. When I inquired about his rates, his response was: “My hourly rate in […]
Expanding Your Consultancy I’m a member of a creative design business-focused discussion group, where every other week I join a moderated phone call with other ’solopreneur’ design firm owners. Together, under the tutelage of Ilise Benun of Marketing Mentor, we work on our business challenges. On a recent call we had the pleasure of welcoming […]
I had a lovely chat today with a friend who runs the communications dept at a small liberal arts school. Among other things, we discussed summer in the Finger Lakes (wonderful but busy), local winery marketing (mostly abysmal), her design needs (bountiful yet budget conscious), and my business (growing). She said she constantly receives materials […]
