Your Design Is Full of CRAP: webinar

Your Design Is Full of CRAP: How to Use the Four Principles of Graphic Design to Create Images that Engage Audiences and Make Your Organization Look Good
with Nonprofit Marketing Guide

60-Minute Webinar with Julia Reich
Tuesday, November 5, 2018
1:00 p.m. Eastern (10:00 a.m. Pacific)

Two Ways to Attend:
Single event registration or via the  Nonprofit Marketing Guide All-Access Pass Program

How do you feel about your nonprofit’s graphic design?

In this 60-minute webinar, you will learn how to effectively communicate your mission using powerful images that successfully engage donors, funders, media, volunteers and other supporters.

Do you wish that you were better equipped to visually communicate your organization’s story?

Visual communication is an important aspect of any nonprofit’s brand, and good design should be reflected throughout all of your organization’s marketing materials.

Online and offline, marketing is highly visual, and graphic design – even at its most basic level – is a skill every nonprofit communicator should have.

Graphic design has the power to:

  • Inspire action
  • Inspire involvement
  • Inspire engagement and giving
  • Create awareness

In this workshop you will learn how to improve your website, brochures, newsletters and other marketing and fundraising materials using real examples from other nonprofit organizations.

Looking at lots of real-world examples from nonprofit organizations, we’ll go over the fundamentals of visual communication and how to apply the principles of good design to your work in order to communicate more clearly and effectively.

This workshop is best suited for those tasked with doing design work but have little to no training, or those directing other people to design materials.

During this BRAND NEW webinar, you’ll learn:

  • The basic principles of graphic design (C.R.A.P.)
  • How to “speak” the language of graphic design to colleagues
  • How to incorporate data into eye-catching graphics
  • Resources you can use later to learn more

Join us for this exclusive, interactive webinar and receive practical skills and advice you can put to use immediately!

Julia Reich is Principal of Stone Soup Creative. Her studio offers a variety of creative and strategic services including brand strategy, graphic design and graphic recording.

She has been featured in several design books including “The Big Book of Green Design,” “1000 More Greetings,” “Best of Business Card Design,” and “Recycling & Redesigning Logos” and was named a “trailblazer whose career embraces the common good” by (Profiles of Trailblazers who Innovate with Community in Mind: A Marketing Primer for Non-Profit Orgs).

Connect with her at Stone Soup Creative, Facebook, Instagram: @stonesoupcreate and on Twitter @juliareich.