School Food FOCUS works with the largest school districts across the country to advocate for school meals that are more healthful, regionally sourced, and sustainably produced.
A young organization with national reach and rapidly growing marketing needs, FOCUS hired Stone Soup to re-vamp their entire system of outreach materials, including their website; annual report, general brochure; National Gathering event collateral; ads; case study flyers; PowerPoint slide templates; trade show signage; and a variety of email newsletter templates. We also created an identity and materials for partner projects, FOCUS Food Day and Midwest Menu.
The results, some of which are displayed here, is a body of collateral that are visually consistent, professional, and informative & engaging to FOCUS’ audiences of school food professionals, administrators, and policy makers.
“Your eye for design has really helped to define our brand and communicate our messages well. It’s been nothing but a pleasure to work with you!”
— Meredith Modzelewski, Communications Manager
“Your materials were great! The 2014 National Gathering program especially received lots of compliments, and the posters, slides and inserts were just lovely icing on what turned out to be a beautiful cake — the program.”
– John Glover, Program Manager